CRUNCHY PEANUTS


Snack Packaging

 

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THE PROJECT

Packaging design for TRiMO, a snack brand centred on coated peanuts with a crunchy outer layer. The brief also considered a broader range of nut-based products, including mixed nuts and other varieties.

THE BRIEF

Develop a distinctive packaging direction for a brand offering wholesome nut-based snacks. The design needed to communicate quality and innovation, appeal to health-conscious households, and allow the product range to grow over time.

THE DESIGN APPROACH

The packaging was developed with a wider product range in mind. A clear brand presence and an adaptable structure help the products sit together as one family while leaving room for future varieties.

DESIGN DETAILS

  • Brand: TRiMO

  • Featured product: crunchy coated peanuts

  • Product range: mixed nuts, cashews, almonds, pistachios, supermelon seeds, walnuts and macadamia

  • Audience: health-conscious household shoppers

  • Brief priorities: quality, innovation, sustainability and potential for future range expansion

OUTCOME

A packaging design direction that introduces TRiMO’s crunchy coated peanuts and provides a foundation for presenting additional nut and seed products under one brand.

BUILDING A SNACK BRAND?

Let’s create packaging that makes your products stand out on the shelf.

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